Cossette Communication firmly believes in the importance of online privacy for its advertisers, publishers and users. Cossette Communication, through its AdCentric™ technology, does not collect any personally-identifying information before, during or after the delivery of its clients’ advertisements; our delivery technology may collect non-personally identifying general information related to campaign results, such as total number of delivered impressions (ads), click-throughs, etc.
AdCentric™ technology may employ cookies to collect non-personally identifying information in the course of providing clients with ad-serving services and for the purpose of helping clients determine which advertisement is suitable to be delivered to a user. A cookie is a small text file that can be stored on a user’s computer when that computer’s browser views an advertisement or website of one of Cossette Communication’s clients. The cookie is associated with and unique to the specific computer. The cookie does not contain the user’s name, address, phone number, email address, or anything that personally identifies it. Cossette Communication collects into the cookie only non-personally identifying information such as the type of the computer’s operating system, type of internet browser software, what web pages were viewed and at what time, geographic location of user's internet service provider, anonymous demographic information collected through anonymous online surveys such as gender and age block.
The Opt-Out Cookie
Cossette Communication allows consumers to opt out of the AdCentric™ ad-serving cookie so that no unique information or number is associated with their computer's browser. Blocking and/or opting out of cookies does not stop advertisements from being served to a computer; rather, it prevents data from being associated with that computer’s browser. Please note if a user chooses an opt-out cookie, AdCentric™ is unable to recognize that user’s browser from one visit to the next and the same ad may be sent to that browser multiple times.
Click here if you wish to implement the ad-serving cookie opt-out. Note that all other cookies associated with your browser will remain intact and your opt-out will be effective for the entire life of your browser on your hard drive or until you delete the cookie file from your hard drive. This opt-out process will erase the cookie ID but not the cookie. It is necessary to store this "Keep Out" cookie on your computer in order that you be recognized as an opt-out user.